Dublin City Council asks how will you remember 1916?
In the build up to the Easter Rising Centenary, Dublin City Council (DCC) is inviting Dubliners and visitors alike to engage with the 1916 Rising commemorations programme planned for the city.
To highlight the many planned events that will take place over the year, DCC are currently running an OOH campaign asking passers-by how they will remember 1916.
Planned by MediaVest and PML, the DCC campaign is running on 6 Sheets, Commuter Squares, Commuter Points and Supersides. The OOH creative by Source Design encourages people to visit Dublincity.ie for more information on 1916 commemorations as well as the hashtag #Dublin1916, which people can use on social media to follow the variety of planned events that will take place throughout the year to mark this pivotal event in Dublin and Ireland’s history.
Recent research conducted by PML Group and Ipsos MRBI revealed that 63% of Dubliners are likely to attend one of more of the commemorative events of the 1916 Rising. For more information on this research please contact firstname.lastname@example.org.