Archive for April, 2016 wants to give you that new job swagger

Posted on: April 28th, 2016 by admin No Comments, who recently rebranded its website, is running an OOH campaign in cycle 9, encouraging job seekers to ‘get that new job swagger’.

The simple but strong creative from The Public House allows the logo to clearly stand out, as well as being a call to action to visit the careers website. The ‘swagger’ copyline also adds some humour to the campaign and is a refreshing creative approach for a careers website.

Planned by Vizeum and PML, the Outdoor promotion is running on T-Sides, Commuter Cards, Luas Straplines and Mobile 48 Sheets.

A big name deserves a big banner!

Posted on: April 6th, 2016 by admin No Comments

Charlotte Tilbury Banner

Brown Thomas have placed a giant banner on their own store on O’Connell Street, Limerick. The banner is promoting  the exclusive  Charlotte Tilbury make up range which is only available at Brown Thomas stores.

The large banner is approximately thirty five meters long and an ideal way to communicate a big message in a city centre location.

98FM’s The BIG Breakfast goes Live

Posted on: April 6th, 2016 by admin No Comments

98FM Big Breakfast

98FM launched its brand new breakfast show, The BIG Breakfast in January 2016, presented by PPI award winning Best Newcomer of the Year 2015, Luke O’Faolain and popular club DJ and renowned music presenter Steven Cooper. The BIG Breakfast runs from 6am – 10am Monday to Friday and focuses on Dublin news, sport and events while maintaining a fun and energetic vibe.

To mark the launch of 98FM’s new breakfast show, The BIG Breakfast broadcasted a live show at the Odeon on Harcourt Street on April 1st and ran an OOH campaign during cycle 7 to coincide with the live show.

Planned by Maxus and PML, the 98FM BIG Breakfast campaign ran on Commuter Squares Luas Columns, T-Sides, iHubbs, Luas Staplines and Portrait Panels, as well as a wrap of the Luas stop on Harcourt Street. This Luas stop is located directly outside the Odeon, so was an excellent location to further promote the live BIG Breakfast broadcast on April 1st.